Top Social Networking Apps in Europe Q4 2024: Unified Platform Analysis

In the fourth quarter of 2024, the performance of leading social networking applications on a unified platform in Europe revealed some interesting trends. The data, sourced from Sensor Tower, highlights the dynamics in downloads and active users for the top apps.

Threads saw a peak in weekly downloads at around 1.6M in mid-October, with a general decline to approximately 1.1M by the end of December. Active users consistently increased, starting from 34.9M and reaching over 42M by the quarter's end.

WhatsApp Messenger maintained a steady download rate, peaking at 1.9M in late December. Its active user base remained robust, fluctuating slightly around 550M.

Telegram Messenger experienced a notable rise in weekly revenue, ending the quarter at $2.2M. Downloads peaked at 1.7M in early October, while active users hovered around 256M, showing little fluctuation.

Facebook showed a steady download trend, with a peak of 1.3M in late December. Active users remained stable, averaging around 231M throughout the quarter.

Google Meet downloads started strong at over 300K but declined to 177K by the end of December. Active users saw a decrease from 11.8M to 9.6M by the end of the quarter.

These insights provide a clear view of the shifting landscape in social networking app engagement across Europe. For more detailed analytics and insights, visit Sensor Tower.